Sustainable Fashion Archives

Symbol of Sustainability – what is butterfly mark?

The Butterfly Mark is a symbol of sustainability and ethical excellence awarded by Positive Luxury, an organization dedicated to promoting responsible business practices within the luxury industry. It serves as a trusted indicator for consumers seeking brands that prioritize environmental and social responsibility. Unlike traditional certifications, the Butterfly Mark takes a holistic approach to sustainability, […]

Luxury resort and swimwear brand Verandah Makes History as First Indian Fashion Brand to Attain Sustainability Certification: Unveiling the Butterfly Mark

In a groundbreaking achievement for the Indian fashion industry, Verandah has proudly secured a coveted sustainability certification, marking a significant milestone in their commitment to environmental and ethical practices. This accolade not only distinguishes Verandah as a trailblazer in sustainable fashion within India but also underscores the brand’s dedication to responsible manufacturing and consumer consciousness. […]